The value of publishing as a marketing tool - is it really as effective as 'they' say?
There are many varied opinions about whether publishing a book increases your personal or business profile, or not. I am keen to know your opinions regarding this subject.
Do you consider having your name as an author of e-books and/or soft cover publications will effectively promote your business or personal profile?
Have you already successfully increased your profile by publishing, or do you know others who have published as a marketing tool, and succeeded?
What value do you think (or hope) it may provide, or not?
Comments from published authors or those unpublished are appreciated.
Look forward to your thoughts.